A trade fair (trade show, trade exhibition, or expo) is an exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products and services, meet with industry partners and customers, study activities of rivals, and examine recent market trends and opportunities. Principles of Fair Trade 1. Direct Trade. Fair Trade importers work with producers as directly as possible. 2. Fair Price. Fair Trade guarantees farmers a reasonable minimum price for their crops, 3. Decent Conditions. Fair Trade requires that farmers provide safe and healthy conditions 4. Fair trade is a global movement made up of a diverse network of producers, companies, shoppers, advocates, and organizations putting people and planet first. We at Fair Trade USA ® believe that everyone wants to do what’s right – for their families, fellow global citizens, and the planet. That’s why we’re committed to making the right choices the most obvious ones.